PERSONAL TRAINING · HEALTH COACHING
FOR MEN & WOMEN

WE FOCUS ON WHAT MOST PROGRAMS MISS.

PERSONAL TRAINING.
HEALTH INSIGHTS.
ONE APPROACH.

Get stronger. Improve body composition. Have more energy. We bring training and personalised health insights together when they add value, with one clear point of contact.

CLIENT REVIEWSReviews coming soon
A SHORT INTRO CALL · AMSTERDAM & ONLINE
HormonesA wider hormonal picture
NutrientsNutrition & relevant markers
Metabolic healthGlucose, insulin & lipids
Sleep & stressRhythm, recovery & load
Energy & recoveryYour ability to bounce back
Gut healthDigestion & related symptoms
YOUR GOAL. YOUR STARTING POINT.

WHAT ARE YOU
WORKING TOWARDS?

One integrated approach. Three ways to get started.

THE COMPLETE HEALTH CARTEL EXPERIENCE

BEST OF BOTH WORLDS.

Personal training meets bloodwork-driven health optimisation. One integrated approach to how you train, recover and perform.

OR START WITH WHAT YOU NEED MOST
01 / PERSONAL TRAINING

I WANT TO GET IN SHAPE.

Get stronger, improve your body composition and build lasting results with coaching that fits your life.

1-ON-1 COACHINGAMSTERDAM & ONLINE
02 / HEALTH & PERFORMANCE

I WANT TO FEEL & PERFORM BETTER.

Low energy, slow recovery or results that don’t match your effort? Understand what may be holding you back.

BLOODWORK INSIGHTSPERSONAL COACHING
PERSONAL APPROACH·AMSTERDAM & WORLDWIDE ONLINE·TRANSPARENT INVESTMENT
Start with one service or combine them. We’ll help you find the right fit.
READY TO BUILD YOUR PLAN?

Start with one service or combine them. Explore your options and estimated investment.

YOUR JOURNEY WITH HEALTH CARTEL

FIVE SIMPLE STEPS.

From your first conversation to a plan that moves with you. Clear from day one.

01

Tell us your goals

What do you want to achieve, and what's currently holding you back?

02

Find your starting point

We help you choose what fits: Personal Training, health insights, or both.

03

Know what you're investing in

Clear prices, programme duration and payment terms. No surprises.

04

Build your personal plan

Your intake, relevant testing when useful, and a plan built around your goals.

05

Put your insights to work

Follow your plan independently or with coaching, monitoring and timely adjustments.

YOUR OPTIONS. ONE APPROACH.

BUILD YOUR PLAN.

Choose in-person or online PT, a personal analysis or a guided health programme. Prices, minimum terms and the full 12-week total are shown before you commit.

01CHOOSE YOUR HEALTH SUPPORT

One analysis. One personal plan. Execute it independently, or choose guided execution with check-ins, symptom monitoring and timely adjustments. The analysis is already included in your protocol.

02ADD PERSONAL TRAINING
How do you want to train?
In-studio sessions per week

CONSISTENCY OVER OCCASIONAL SESSIONS. We start in-studio PT at two sessions per week. The 12-week structure gives us time to build momentum, measure progress and adjust.

WHAT DOES PERSONAL TRAINING INCLUDE?

More than a workout. We coach the entire process, not just the hour in the gym.

Personal intake & clear goals1-on-1 technique and strength coachingProgressive, personalised training planProgress tracking & regular adjustments

Bloodwork and Health Coaching are separate, optional services.

BLOODWORK / YOUR STARTING POINT

YOUR RESULTS.
YOUR NEXT MOVE.

Your story determines what we test. We start with your symptoms, lifestyle, history and goals to help select relevant biomarkers, not simply a standard package. Your results then help determine what we do next.

Bloodwork Analysis €247 · Personal Protocol €397 · Coaching €1,497
THE HEALTH CARTEL APPROACH

YOUR BODY DOESN'T SEPARATE TRAINING FROM HEALTH.
WHY SHOULD WE?

Training is part of the picture. Recovery, nutrition and how you feel matter too. We bring them together when it makes sense. One approach, one point of contact.

01 / THE WORK

PERSONAL TRAINING.

Strength, conditioning and body composition. Practical coaching, measurable progress and a programme that fits real life.

02 / THE INSIGHT

THE INSIGHT BEHIND THE EFFORT.

When recovery, energy or progress raise questions, we can use targeted health insights to understand more. Bloodwork isn't mandatory.

THE DISTINCTION
EVERYBODY SHOULD KNOW.

Your bloodwork can be normal. Even when you don't feel your best.

A result can fall within a laboratory reference range but outside our IOH optimal range. We interpret the results alongside your symptoms, lifestyle and goals—not from a single number alone.

IOH optimal rangeLab reference rangeMeasured result
Vitamin DWITHIN LAB / BELOW OPTIMAL
Lab: 50–123Optimal: 100–200
Result: 62 nmol/L
Vitamin D is evaluated alongside symptoms, diet, season, and other relevant findings.
TSHWITHIN LAB / ABOVE OPTIMAL
Lab: 0.3–4.2Optimal: 0.75–1.5
Result: 3.4 mIU/L
TSH is interpreted with free T4, symptoms, medication and trends.
FerritinWITHIN LAB / BELOW OPTIMAL
Lab: 30–175Optimal: 40–120
Result: 35 µg/L
Ferritin is interpreted with the blood count, inflammation and iron studies.
Illustrative results, not client data. Lab ranges shown are OLVG examples (ferritin: women aged 17–50); optimal values are coaching targets, not diagnostic thresholds. Ranges vary by lab and personal context. OLVG reference source ↗
SIMPLE FROM DAY ONE

KNOW WHAT YOU WANT?
LET'S GET STARTED.

Already decided on Personal Training or 12-week health coaching? We'll confirm the fit and explain the investment before you commit. Not sure? We'll figure it out together.

THE PEOPLE AND PLACES BEHIND THE WORK

IN GOOD COMPANY.

Good coaches don’t know everything. They know who to call.

You work with one Health Cartel approach. When additional expertise or external laboratory testing helps, we know where to turn.

MEER OVER ONS NETWERK ↗

TESTING
Bloedwaardentest.nl
GO TO PARTNER ↗
POWERED BY INSTITUTE OF HEALTH
IOH, Institute of Health
TRUSTED PARTNERS & AMBASSADORS
EXPLORE HEALTH CARTEL

TRAINING. INSIGHTS. ACTION.

Discover in-person and online coaching, bloodwork interpretation, personal protocols and the professionals behind the work.

YOUR NEXT STEP

LET'S FIND OUT
WHAT WORKS FOR YOU.

Whether you want Personal Training, health coaching or a combination, it starts with a conversation. We work with men and women, in Amsterdam and online.

Schedule a short introductory call. Name and email are collected securely through Calendly.

BEFORE WE TALK

GOOD TO KNOW.

You don't need to know exactly what you need before we speak.

Do you coach men and women?

Yes. We work with men and women on strength, body composition, energy and health, with relevant individual context guiding our approach.

Where does Personal Training take place?

In person at Iconic Studio, Visseringstraat 27, Amsterdam. Online coaching is also available.

Do I need bloodwork to start?

No. You can start with Personal Training. We only discuss targeted testing when it is likely to provide useful additional information.

How do I find out the cost?

We'll explain the options and full investment in your introduction, before you commit. In-person Personal Training is offered in 12-week blocks. Any external laboratory fees are quoted separately.

I already have blood results. Can I use them?

Yes. We can review existing results and discuss whether anything relevant is missing. You don't automatically need to repeat a test.

Do I have to book training and health coaching together?

No. Choose Personal Training, health support or the combined approach based on your goals. We'll help you determine what makes sense.

THE HEALTH CARTEL APPROACH

TIME TO GET SERIOUS. ABOUT WHAT MATTERS.

THE PERSON BEHIND HEALTH CARTEL

MEET THE FOUNDER.

FREDY MEIJER FOUNDER & COACH

I saw the same problem over and over: people doing the work, but not getting the progress they expected.

Training matters. But so do recovery, nutrition, your health and everything happening outside the gym. I built Health Cartel to connect those dots, and make the next step clearer.

Fredy Meijer, founder of Health Cartel
WHY I STARTED

CLARITY BEFORE
ANOTHER PLAN.

After more than a decade coaching competitive gymnastics, I learned how much good coaching depends on understanding the individual, not just handing them a programme.

Later, I kept meeting people who trained hard and did many things right, yet still struggled with energy, body composition, recovery or consistent progress.

Health Cartel grew from a simple idea: combine practical Personal Training with targeted health insights when they're useful, instead of treating them as separate conversations.

01 / EXPERIENCE10+ YEARSCoaching in competitive gymnastics
02 / APPROACHONE POINT OF CONTACTPersonal Training, health context and practical coaching
03 / PURPOSEBETTER DECISIONSBuilt around your goals, not a generic formula
READY TO TALK?

LET'S START WITH YOUR GOALS.

For men and women. Personal Training, health coaching or both. In Amsterdam and online.

← Back to Health Cartel
HEALTH CARTEL / HEALTH & BLOODWORK

LET'S START WITH YOU.

Already have bloodwork? Put it to work. Not sure what to test? We've got you. Choose your service and we'll take it from there, personally.

Both routes include a personal conversation. External lab costs are always quoted separately.

ONE HEALTH CARTEL APPROACH

TRAINING COMES FIRST.

Strength. Body composition. Performance. Personal Training is a core part of Health Cartel. You can start without bloodwork.

In-person Personal TrainingAmsterdam · from 2× per week
↗
Online Personal Training€197 / 4 weeks · train anywhere
↗

Personalised plans and progress tracking. Both formats begin with a 12-week commitment. Health services are optional and priced separately.

BROWSE BLOOD TESTS INDEPENDENTLY
NO ANALYSIS REQUIRED

JUST NEED A TEST?

Browse available blood tests directly with the external provider. You can order independently without purchasing a Health Cartel analysis or protocol.

Test prices and collection fees are set by the provider. Health Cartel may receive a referral commission if you purchase through this link.
BROWSE ALL BLOOD TESTS ↗
HEALTH SUPPORT

THE RIGHT LEVEL OF SUPPORT.

Start with an analysis or choose a Personal Protocol you can follow independently. Prefer support? The €1,497 package includes your protocol and 12 weeks of coaching with check-ins, symptom monitoring, questions and adjustments. Afterward, coaching can be extended by agreement for €400 per 4 weeks.

01Starting Point: Bloodwork Analysis€247 one-time · Written analysis, consultation & your top 3 priorities.
02Personal Protocol€397 one-time · Your personalised 8–12 week action roadmap.
03Personal Protocol + 12-Week Health Coaching€1,497 total · including discounted protocol (€297) and coaching (€400 per 4 weeks × 3). Thereafter optional renewal at €400 per 4 weeks.

Analysis = clarity and personal recommendations. Protocol = a structured 8–12 week plan you can follow independently or alongside your own PT. Guided coaching = support, adjustments and reassessment.

External lab costs, if relevant, are quoted separately before testing.

← Back to all Health Cartel services